Growth Marketing for
HR / People-tech.
People software is high-stakes — bias and privacy issues land at the regulator's desk fast. Build like a bank, market like a SaaS. Vedwix builds growth marketing for HR / People-tech companies — with the compliance posture, KPI awareness, and operational shape your category demands.
Brief us on growthWhat we know about HR / People-tech.
- GDPR
- CCPA
- EEOC
- Local labor law
- Time-to-hire
- Offer acceptance
- Onboarding completion
- Bias risk in ML systems
- Data fragmentation across HRIS / ATS / payroll
- Long enterprise sales
Three use cases we ship.
Resume screening with bias-aware AI
Positioning, narrative, content engines, paid acquisition, lifecycle. For HR-tech, that means designing for GDPR, measuring against Time-to-hire, and avoiding the bias risk in ml systems that plague the category.
Onboarding portals
Positioning, narrative, content engines, paid acquisition, lifecycle. For HR-tech, that means designing for GDPR, measuring against Time-to-hire, and avoiding the bias risk in ml systems that plague the category.
Performance-review summarizers
Positioning, narrative, content engines, paid acquisition, lifecycle. For HR-tech, that means designing for GDPR, measuring against Time-to-hire, and avoiding the bias risk in ml systems that plague the category.
Growth Marketing,
HR-tech-aware.
We don't pretend every project is the same. HR / People-tech has its own compliance, KPIs, and unwritten rules. We bring those in from day one.
Start a projectWhat you get.
- Positioning + ICP
- Content engine + briefs
- Paid acquisition setup
- Lifecycle + email
- Analytics + attribution
Positioning, narrative, content engines, paid acquisition, lifecycle. We pick two channels you can dominate and build the engine for them.
Examples of HR / People-tech companies in this space: Personio, Rippling, Lattice.