Hiring guide · Product
How to hire a
product manager.
PMs own roadmap, prioritization, and stakeholder coordination. The role differs by stage and product.
Comp range$140k-$280k base.
Timeline6-12 weeks.
When to hire
Hire in-house
Post-Series-A, founder can't be PM anymore.
When to outsource
Outsource to a studio
Pre-Series-A, founder should still be PM.
Evaluation · 02
Signs of strong candidates.
Strong signals
- Has shipped product, not just specs
- Strong customer-research instincts
- Cross-functional fluency
- Data literacy
- Strong written communication
Red flags
- ✗No customer research
- ✗Spec-only PM (no execution)
- ✗No data literacy
- ✗Avoids difficult prioritization
- ✗Pure project manager
Interview · 03
Questions to ask.
- Q1
Walk me through a feature you shipped and killed.
- Q2
How do you prioritize?
- Q3
How do you handle a customer escalation?
- Q4
How do you partner with engineering?
- Q5
How would you assess our roadmap?
Considering a studio?
We bridge
to your hire.
We help structure PM hiring. If you're not ready to hire a product manager yet, brief us — we can fill the gap and help you hire later.
Brief us